WHO WE ARE

About Keith & Justine

Keith and Justine McFarlane have dedicated more than 27 years to advancing health and fitness in South Africa and beyond.

In 1998, they founded the Rei-flexology Academy of South Africa, where they consulted and taught a wide range of wellness practices, including nutrition, lymphology, reflexology, massage, and energy and relaxation techniques.
Keith, a qualified practitioner and instructor in all these disciplines, has always been driven by a deep curiosity about the pathways to wellness. His studies expanded into metaphysical modalities such as hypnotherapy, meditation, and Reiki, where he trained extensively to become a master practitioner in several forms of this natural energy-healing method.

In 2007, Keith and Justine launched ReboundSA, a company dedicated to harnessing the power of rebounding for fitness and, more importantly, for health. They went on to create South Africa’s first and most successful rebounding instructor-training programs, endorsed by the Cancer Association of South Africa (CANSA). To date, they have trained more than 600 instructors and personally mentored over 100 instructors in opening their own studios, many of which have gone on, with Keith and Justine’s guidance, to launch their own brands of rebounding products and classes.

Their expertise continues to grow, extending into Tai Chi, Yoga, and specialized fitness programs for seniors. Over the years, they have become familiar voices and faces in the media, appearing on radio and television, writing for national magazines, and publishing their bestselling book Rebounding for Health and Fitness.

Keith and Justine have also organised and led successful retreats, seminars, talks, and bootcamps across southern Africa and internationally for corporate, medical, therapeutic, and fitness audiences, as well as the general public.

Today, they continue to share their passion for wellness by facilitating classes, talks, and instructor training—both live and online—in South Africa and the UK.